Sustainability covers many areas, including the materials used within a vehicle’s cabin to make the dashboard, the paneling and the electronics used in today’s instrumentation. Drew Winter, principal analyst, cockpit of the future, Wards Intelligence, finds that there is significant consumer demand for automotive manufacturers to use sustainable materials, including for those unseen such as materials used for sound insulation. He believes their use in the construction of automaker’s vehicles is driven by the growth of EVs and worldwide environmental concerns.
Winter writes in a paper on the topic, ‘Behold the Cockpit’s Brave New Materials’: “The push for sustainable interior materials is not new but Sage Automotive Interiors’ Julie Jacobs says consumer demand is fueling the growing scope and seriousness of the efforts, especially among the rising tide of younger, environmentally conscious consumers who care deeply about how the vehicles they buy are made.” Apart from the need to use or reduce the use of materials that may harm the planet, there is also a prerequisite to use smart materials that can limit distraction while creating new cockpit experiences.
Discover how sustainability with transform the automotive cockpit of the future, read the complete article.
Client: InformaTech, published by TU Automotive 15th June 2022.
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